Olmstead Investments Launches First HomeVestors Franchise in 

Northern Lower Michigan to Help Distressed Homeowners


HomeVestors, America’s number one home buyer, known to many as the We Buy Ugly Houses® company, has added its first HomeVestors® franchise in Northern Lower Michigan. Recognized recently as the third-fastest growing franchise in the country, HomeVestors has welcomed locally owned and operated Olmstead Investments as its newest and first franchise in the area.

After nearly two decades in the insurance industry, Michigan native Jeff Olmstead has returned to invest in real estate as a HomeVestors franchise. The local We Buy Ugly Houses franchise is licensed to operate in 25 Michigan counties from Mason to the east and north and extending to three counties in the Upper Peninsula. 

“Northern Lower Michigan has a need for affordable housing, and HomeVestors stood out as a model that could help address it,” said Olmstead. “There are many people working diligently to increase the availability of affordable housing, but HomeVestors is a resource that has not yet been utilized to do this in Northern Lower Michigan. Housing and jobs are directly correlated – as we create more affordable housing options, we will hopefully entice new workforce talent and employers to come to our communities.”

After reaching 1,000 franchises last summer, HomeVestors went on to rank on the Inc. 5000 based on three-year revenue growth of 63 percent. Most recently, HomeVestors was named one of the three fastest-growing franchises in America based on sales growth of 28.8 percent. 

HomeVestors is America’s largest home buyer, having purchased more than 100,000 houses. The houses are deemed “ugly” in advertisements, with the term applying not just to the condition, but also to the ugly situations sellers often find themselves in. Houses purchased by HomeVestors’ more than 1,100 franchisees are generally rehabbed, then sold or held as investment properties, helping raise real estate values in the markets served and drive community revitalization.

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About HomeVestors of America, Inc.

Dallas-based HomeVestors of America, Inc. is the largest professional house buying franchise in the U.S. with more than 100,000 houses bought since 1996. HomeVestors recruits, trains and supports its more than 1,100 independently owned and operated HomeVestors® franchisees that specialize in building businesses based on buying, rehabbing, selling, and holding residential properties. Most commonly known as the "We Buy Ugly Houses®" company, HomeVestors strives to make a positive impact in each of its 174 markets. The company ranked on the 2019 Inc. 5000, has appeared for 12 consecutive years on the prestigious Franchise Business Review's "Top Franchises,” and for six years on the annual Dallas 100. HomeVestors was also recognized in 2018 as the third fastest-growing franchise in America on the Franchise Times Top 200, as the 20th fastest-growing franchise by Entrepreneur Magazine, and in 2019 ranked 30th on Entrepreneur’s Franchise 500. For more information, visit